Resolve will both act as a sales and distribution channel for the German developed cloud based MIS and will operate as a consultancy to help printers gain the maximum from the MIS and their marketing strategy. The MIS was picked up in the UK by Cloud to Print whose managing director Paul Warren showed Beckett and Watson the technology around three months ago.
Both were blown away, quickly asking if they might sell and install the product in the UK. “We were stunned,” says Beckett . “The 20 or so software specialists in Germany have put together an amazing system.”
Keyline makes full use of modern programming technologies to create a cloud based MIS that can interface with any number of other technologies through APIs, including web to print applications, JDF, and which is fast to reply and learn. But it is not the only string to Resolve's bow.
“Most printers that have MIS only use about 60% of the system’s capability,” says Beckett. “Frequently their cost rates are wrong, consequently estimating is not accurate. Few have a coherent social media or marketing strategy. That is where we can help with consultancy.”
The greater impact, however, will come with the new look MIS. To date there are no UK users, no surprise given that a deal with cloud to print was signed less than three months ago and Resolve has only been up and running for two weeks. That is going to change shortly, says Beckett .
“We have already had contact with half a dozen printers on the consultancy side and probably will have four projects on the go with the software,” says Beckett . In initial demonstrations the speed and ease of use has been to the fore, particularly where many MIS systems have become “pretty clunky” as the market has changed.
Beckett continues: “Keyline is ideal if you are a digital or offset printer getting a lot of short run jobs that need processing, say an SME that has a web to print that needs to link to the MIS and to production automatically. This is very easy to set up. In three or four days people can be creating estimates.”
Despite the simplicity, it is a fully configured MIS with shopfloor data collection using iPads, production scheduling built around delivery dates, and able to support a small business to some large operations. The largest to date is Lithuanian book printer Livonia which has 600 users.
The connection between Germany and the UK will also be strong, Watson calling on 25 years in MIS development to help the younger team avoid some of the pitfalls.
The cloud based technology will enable the company to manage updates remotely, distribute APIs through an online store and capture details about rates for common jobs which may be used to correct out of kilter pricing.
“Most printers that have MIS only use about 60% of the system’s capability,” says Wayne Beckett. “Frequently their cost rates are wrong, consequently estimating is not accurate. Few have a coherent social media or marketing strategy. That is where we can help with consultancy.”